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View Printable Resort Tourism Management Description

Resort Tourism Management


Description of the Major:

Resort tourism management students focus on developing the skills necessary for managing hospitality or tourism service organizations in the context of a resort destination area.  In addition to the standard business curriculum, the resort tourism management curriculum includes internships and specialized coursework in the areas of quality process management, real estate finance investment and resort planning.  Senior-level students bring their coursework together as they propose new resort ideas for development along the Grand Strand during their Seminar in Resort Planning.


The Student Experience:

  • The E. Craig Wall Sr. College of Business is accredited by AACSB International, the premier accrediting body for business colleges.
  • Students majoring in resort tourism are required to participate in three 480-hour paid internships in guest service production, guest service delivery, and guest service management.  Students choose the segment of the tourism industry in which they want to work.
  • The Myrtle Beach area is one of the top tourist destinations on the east coast.
  • Students can apply for the Wall Fellow program, a unique organization designed to prepare top business students for high-level careers in major U.S. and international corporations and organizations.  The two-year program features internships and coursework covering specific interpersonal and communications skills, ethics, personal appearance, and business and social etiquette.


Beyond the Classroom:

Recent graduate of the program have careers in management for hotels, restaurants, food and beverage, event/conference planning and sales, resort/cruise industry, and tourism marketing.


Areas of Study:

RTMA 180/280/480 Resort Tourism Internships
RTMA 385 Current Issues in Resort Tourism
RTMA 386 Applied Tourism Research
RTMA 387 Conventions and Event Management
RTMA 467 Real Estate Finance and Investments
RTMA 474 Quality Process Management
RTMA 475 Resort Operations Management
RTMA 490 Seminar in Resort Planning


For more information:

  • Taylor Damonte, Ph.D., Director of the Brittain Center for Resort Tourism, 843-349-2698 or tdamonte@coastal.edu
  • Academic advisers:  Wall Center for Excellence,   Phone:  843-349-4187  Email:  wallcntr@coastal.edu